Want to keep up-to-date with the latest membership news, as well as learn more about what’s new throughout the digital world? Learn more about Senior Internet and the membership digital industry here.
What if I don’t comply with the GDPR?
If you work within a membership association and have not yet read up on the GDPR, then it’s best to start with our introduction to the GDPR article “How will the GDPR affect membership organisations in the UK & beyond?” It...
The right to be forgotten: what is it & how does it relate to the GDPR?
The GDPR will come into effect on the 25th of May and govern how we perform email marketing and data handling from now on. The GDPR will mean that what data organisations can store will revolve heavily around the idea of consent, and place much...
Consent & legitimate interest: what's the difference in the GDPR?
Senior Internet recently published a feature article on the GDPR, the new set of regulations giving consumers more control over how their data is used online, and how it affects membership organisations like your own. We are now following it up...
Your members area: the place where everybody knows your name
Most membership organisations offer a wide variety of benefits to their members from events to publications, but there’s one overarching feature vital to any association’s prosperity that can make your members feel like they’ve...
Event booking challenges & stress-free solutions
At Senior we appreciate the importance of events to membership organisations as not only a source of revenue, but a fundamental membership benefit. More and more we’re seeing not-for-profit organisations arranging conference-style events t...
Is pay-per-click right for membership organisations?
Pay-per-click and membership?
Before we dive into the details, let’s examine what we mean by “pay-per-click” marketing and how it can be used by membership organisations like your own. Pay-per-click (or PPC) is a tool that you...
Barriers for membership organisations in the modern world
Barriers of the modern world
Membership organisations, like any business, encounter challenges and barriers. Even the simple passing of time brings about changes in an organisations macro-environment that must not be overlooked.
It’s...
Pages that pop: how to bring your website to life
As part of the design and development team here at Senior, we are always absorbing trends and tailoring them for membership organisations. Advancements in web languages and improved browser compatibility has allowed us create engaging ways for u...
Substance meets style: the Meeting Industry Association’s site launches!
We’re delighted to announce the launch of the Meeting Industry Association’s brand new website! The MIA is one of the fastest growing associations in the conference, meetings and events sector.
The association holds a ‘Not...
Is this the most effective way to reach a digital community?
Delivering an email to your member base is still going to be the most effective way to reach out and communicate. If you can get a subscriber to open your email, your content becomes their sole focus for those precious seconds where they decide...
How will the GDPR affect membership organisations in the UK & beyond?
You’re probably aware by now that a huge change to the UK’s Data Protection Laws will be implemented on the 25th of May 2018 in the form of the General Data Protection Regulation (GDPR). This change will affect the way all B2C and B2...
What we mean by ‘full-service’
Over the past few months we’ve used our monthly featured articles to offer tips and advice for membership and third sector organisations on a variety of subjects; from how to measure marketing campaigns, to ensuring you’re encouragin...