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5 Top Reasons to Choose Senior Internet
It cannot be overstated how important online tools are for company growth and development, and with there being several different marketing strategies like SEO, Email, PPC, social media and Website available, it can be quite confusing not knowin...
How do you make emails interactive & why they’re great for marketing
All marketers understand the need to have interactive content of their website as its one of the best ways to engage your audience and enhance the user experience. We also live in an increasingly competitive online world so anything that makes y...
We're Moving this weekend!
We are relocating our Senior HQ this weekend - 29th June. Please be aware that we will have some interruptions to all staff this afternoon whilst we finalise packing, however there should be be no interruptions to your services.
We are not...
How to make the perfect annual report for your association
What should be in your association’s annual report?
Typically, if we’re considering an average company, an annual report might contain financial data, corporate activities and so on. But this format is not relevant to most membershi...
Time to modernise your association's logo and branding?
This time we’re looking at why and how to modernise your branding. Lately, more and more associations are looking to update their identity, just like we did for the NAJ.
But why?
The answer is often “flexibility&rdquo...
Membership association websites and the importance of goals
Goals?
One of the more important aspects to think about when designing or changing your membership website is the goal (or goals) of the website. As we’ll explore, it can positively influence your design decisions and also help you furthe...
The benefits of picking an agency with a membership niche
To discuss this, we must first go back 22 years to 1999, when Senior Internet began. 8 years later after building up a thriving business “making websites that work” Senior landed their first ever membership organisation client. As th...
5 things you can do today to boost your membership website's SEO
Your membership website, whether new or long-established, might not rank well for phrases that you want to attract traffic for. These phrases might be general phrases to attract potential members, enticing them to join, or to get current members...
Revamping your online presence? Let’s start at the very beginning
To create or update an online presence, most organisations have just two simple challenges to face when thinking about their marketing:
The first is to discover “who we are & what we do”.
The second? To tell that to th...
How prepared are you for the GDPR?
We’re producing a series of informative articles about the GDPR aimed at membership associations. To recap, the GDPR is a new set of regulations concerning personal data that organisations in the EU must adhere to. The deadline for complyi...
Ready, set, go: How games can help grow your membership
In the past we have waxed lyrical about the benefits of a microsite. These benefits cannot be exaggerated enough; a microsite is a handy, money-saving, share- and trackable piece of online content that can target web users and ensure your key ca...
Email marketing is dead!? What are the REAL long term implications of the GDPR?
The upcoming GDPR is certain to change the current landscape of marketing as we know it to an extent, and, while there’s a lot of hype around how drastic the new law will be, the changes we will see won’t all be negative. It’s...